#BrookfieldBunnies Take Fringe World

Posted: February 27, 2015
#BrookfieldBunnies Take Fringe World

After first appearing at the Brisbane Festival in 2013, Stormie Mills’ giant pink bunnies have hopped their way to Perth’s CBD for their hometown debut as part of this year’s Fringe World Festival.

Magenta was proud to support Stormie Mills and his Bunnies as a vibrant new attraction to the variety of international and local arts and entertainment on show in Perth over the past three weeks.

Dubbed the Brookfield Bunnies, the 3m tall pink characters appeared in new locations every week, from Brookfield Place to the Perth Cultural Centre. The bunnies added a bright splash of colour to some of the city’s busiest spaces with the intent to interrupt people’s days in a simple and fun way.

A weekly instagram competition was run encouraging people to share their bunny encounters with the hashtag #brookfieldbunnies. With over 700 entries submitted, it was great to see so many people taking a moment to enjoy and share the fun.

While the festival has just wrapped up for another year, we can’t wait to see where these bunnies hop up next!